Business Development Manager

Macfarlane Packaging

Reading, Berkshire

Business Development Manager Location: Reading, Berkshire (field-based across Thames Valley & M4 Corridor including Slough, Maidenhead, Bracknell, High Wycombe, Oxford and surrounding areas) Annual Salary: Up to £50,000 (dependent on experience, including London weighting) + OTE (earn up to 100% of salary) Benefits: Company car or cash allowance (including electric options), flexible benefits Hours: 37.5 per week, Monday to Friday Sector: B2B Packaging Distribution & Packaging Solutions Build a high-impact sales career with Macfarlane Packaging. At Macfarlane Packaging, we protect what matters - our customers, our people and the products they rely on every day. As the UK's leading packaging distributor with over 75 years of heritage, we combine market-leading capability with a strong growth agenda. This is a role for a true new business hunter - someone who genuinely thrives on opening doors, winning new customers and building profitable pipelines within a competitive B2B environment. The Business Development Manager Role Working for our Reading based Distribution Centre, you will be responsible for driving pure new business growth across the Thames Valley and wider M4 Corridor area. You will focus on identifying, targeting and converting new B2B customers, selling value-led packaging solutions and services. While account development will follow, this role is fundamentally about prospecting, winning and delivering sustained new revenue. This is not a passive account management role - success will be measured by your ability to consistently deliver against new business targets and build a robust sales pipeline. Key responsibilities

Proactively identify, target and win new B2B customers across your territory
Generate and manage a strong pipeline through structured prospecting, appointments and proposals
Deliver consultative, value-led packaging solutions tailored to customer needs
Own the full sales cycle from first contact through to close and handover
Achieve and exceed agreed new business revenue targets (circa £300k+ annually)
Negotiate commercially robust pricing and margin-led agreements
Accurately manage activity and pipeline via CRM (Microsoft Dynamics)
Work closely with internal teams to ensure smooth onboarding of new customers

What you will bring Essential

Proven experience as a Business Development Manager/New Business Sales professional in a B2B environment
Demonstrable track record of winning new business and consistently delivering against sales targets (be ready to tell us about your significant wins!)
Experience selling tangible products or solutions using a consultative sales approach
Strong prospecting capability with confidence in opening doors and creating opportunities
Commercially astute with strong negotiation and closing skills
High levels of self-motivation, resilience and autonomy
Confident operating in a field-based role across the Thames Valley/M4 corridor region (and you must reside 'on patch')
Competent using CRM systems and Microsoft Office
Full UK driving licence

Desirable

Experience selling packaging, packaging solutions or consumables into B2B markets
Knowledge of selling into manufacturing, logistics, ecommerce or industrial customers
Experience using Microsoft Dynamics CRM

What you will get We reward performance, not just activity. Our package includes:

Competitive basic salary with lucrative bonus/commission structure
Company car or cash allowance (including hybrid/electric options)
25 days holiday rising to 27 with service, plus bank holidays
Hybrid working (field based, home working and office based)
Pension, wellbeing support and flexible benefits
Structured sales training and development
Clear career pathways into senior sales, key accounts or leadership roles
Volunteering days and employee discount schemes

Your future with Macfarlane Packaging We are a business where high performers progress. If you consistently deliver, you'll find genuine opportunity to develop your career within a large, stable and ambitious group business. Apply now We are reviewing applications as they are received and encourage early applications. Please click 'apply' and submit your up-to-date CV. Initial Teams/video interview, followed by local site-based interview thereafter. We welcome applications from people of all backgrounds. Reasonable adjustments are available throughout the recruitment process. No recruitment agencies please

Posted 2026-04-30

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